Lazydog Distillery Identity

Project Info


Logo design and bottle labels for Lazydog, a start-up based in rural Leicestershire, who produce a range of uniquely British, small-batch craft rums. The logo and identity were inspired by the company founders’ pet dog and brand ambassador, Gino.

rum label design

Logo development

logo design development

logo design development

bottle label design

rum brand bottle design

rum bottle label design

logo wordmark design