Craft IPA beer label design

Project Info

Beer can / label design proposal. ‘Out & About’ is a double hop IPA craft pale ale.

Designed for an up and coming indie brewery’s first commercial beer that didn’t quite make it to production. The packaging graphics were designed to reflect the tangy, sherbet-like qualities of the beer- and to provide a design concept that could be expanded out to cover future releases.

Key design elements;
Font design, colour palette, label, packaging design.

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